David Beckham has announced the launch of a new clothes range for men.
The LA Galaxy footballer has signed a long-term partnership with H&M and will bring his “bodywear line” to around 1,800 stores in 50 countries worldwide from February 2.
Beckham said: “Over the past year, I’ve been developing my Bodywear range with my team and I’m extremely positive about what we have designed and produced.
“The final piece in the jigsaw was a retail partner who has the vision and capability to distribute these products globally. In H&M we have found the perfect partner to collaborate with going forward.”
Beckham’s business partner Simon Fuller added: “This partnership with H&M is an important step in the evolution of David’s journey from sporting hero to entrepreneur and icon.
“H&M’s enthusiasm and support for this venture, combined with their scale and reach, will continue to enhance the power of David’s image around the world.”
Beckham was first reported to have signed a clothing range deal in early 2010. His ex-Spice Girl wife Victoria is herself a fashion designer and claims that she gets advice on clothes from her husband.
Who knew David Beckham was the kind of guy who would eat pretty much anything for 10 bucks?
But that, and a whole lot more, is exactly what we learn while watching the soccer stud being asked the hard-hitting questions during an appearance on Disney Channel’s animated series Two Takes With Phineas and Ferb.
So check out an exclusive first look at Beckham’s sitdown with the stepbrothers after the jump, where the boys actually manage to show him a thing or two when it comes to fancy footwork…
Beckham’s appearance on the program airs this Saturday at 9:30 a.m.
Other famous faces guest starring during the new season include Howie Mandel, Miss Piggy, Jason Segal, Tom Bergeron and Ben Stiller.